Hi!, I’m Mike
Reid, owner and director of KEMEdia Studios in Montreal
We are a
multi-media production house that has been in existence since 1983.
Over the course
of those years we’ve made extensive use of many technologies. As users of
technology we have come to see the good, bad and ugly of many products and
tools.
KEMEdia Moments
will be a series of short blogs and webisodes designed to help you understand some of the
technology that is at your fingertips.
They will cover
a multitude of things and we’ll do our best to enlighten you about old vs. new
stuff and hopefully give you enough awareness so that you can make good
educated decisions about what you need in the future and perhaps how to buy it.
OK so today I’m
going to talk about old stuff vs. new stuff.
Everyone is
always pushing us to buy the latest this, the faster that and the bigger and
better whatever. It’s frustrating isn’t it?
The reality is
that if you buy wisely, whatever you acquire should serve you well for many
years. How many years depends on what it is but most importantly, with a little
effort, you can be happy and remain happy with what you have bought a lot
longer than a salesman tells you.
What I am really
saying is that if you do your homework and if you buy wisely, and if the things you
buy have the right options for you, then their useful shelf life in your home or office will be much much longer.
I am going to
use a computer as an example. Let’s say you are in the market to replace your
Commodore 64. First decide what you really REALLY need from your computer. Make
a list of your must haves, both hardware and software. Obviously if you are
using it for video and media
creation you need more horsepower and RAM and/or fatter disc drives with
amazing video cards.
However, if all
you want is something to check e-mail, word process, do some accounting and
surf the net on occasion, then you don’t need to pony up big bucks for a fancy
pants computer and you can still get one with a modern processor that is so
much faster than what was around even a year ago. With the right software your
new computer can be viable for many years. A netbook may suffice.
This is a simple
analogy for what can be a very complex purchase but if you stick with me
through future webisodes, you’ll come to see many things.
Among other
things you’ll learn;
- how to be
realistic about your present needs and couple them with some future
possibilities
- how to be prepared and do your homework
- where to go
for information
- how to prepare
yourself to deal with sales people who do not necessarily have your best
interests at heart.
- How to demo
products for yourself
- How to know
you are over your head
- when to do it
yourself or hand it over to the pros
- and hopefully
how to remain open minded to new emerging technologies and tools
Along the way we
will give you tools and tips on video camera and digital camera use, editing,
production values, software and much much more.
In short I hope
we will have something for everyone.
Thanks for reading. Don’t forget, if you have something to say or a question to ask you
can e-mail me at info@keme.qc.ca and please check
out our website at www.keme.qc.ca.
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Mike Reid can be heard approximately once a month on the Dave Fisher Show, weekends on CJAD 800 in Montreal. Mike and Dave talk about technology and new directions during these ten minute spots.
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